A time to post...
I have often wondered what might be the best time of day to post to LinkedIn, Twitter and Facebook?
Posts mid-morning or...
Coast is a leading PR and communications consultancy in the professional services, property and rural sectors.
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I have often wondered what might be the best time of day to post to LinkedIn, Twitter and Facebook?
Posts mid-morning or...
Suddenly live video feeds are popping up in our social media newsfeeds, but how many marketers, especially those in professional services...
Interesting article which for many of us over a certain age will make absolute sense. For the generation who have only ever known life...
David Morley, the senior partner at Allen & Overy has given an interesting interview to BDLN. It is wide ranging - from...
One of the first things hammered into me as a young PR exec was never to argue with a journalist - they always have the last word.
The law firm Simpson Millar (and yes I had to look them up too) have published some interesting research looking at social media and...
Facebook has at long last updated its 'like' function with a host of emoticons, or emojis.
First an admission; I don't use emojis....
Very few lawyers - and other professionals for that - aspire to write in plain English. And all pretence flies out of the window...
I like the idea of Medium - the content platform owned by the good people at Twitter. It allows writers to explore themes in more...
One of the biggest challenges facing professional services PR people are the words 'client confidentiality'.
It is quite often the...
Really interesting review of the comments sections of the Guardian and the abuse various writers receive.
Part of me wants to...
I do not like the term millennials - and to be honest I am not entirely sure what demographic it actually refers to.
But, having...
Perhaps this is something more professional service firms should try and do to inject more personality into their branding.
Innocent Drinks has a lot to answer for. Ever since it created bottles of juice that transformed the humble back of pack into something...…
Bloomberg and the US Legal Marketing Association have conducted some research, and the results are encouraging for law firm marketers.
Interesting overview and one that many working in a global marketing role will identify with.
The one challenge we found united marketers the most centred on the amount of data they now have at their fingertips. We all understand...…
Having organised a debate on Brexit for the farming and professional community at last month's Agri Expo, I can sympathise with those...
Pretty much anyone working in professional services marketing will have sat through the client seminar.
The prospect of a 45 minute...
Research from the legal IT people Peppermint suggests that lawyers are not very good at keeping in touch with their clients once a deal...
This article in Brand Quarterly gets right to the heart of content marketing strategy. It touches on the 'create once, public...
Video bloggers, or vloggers, have mastered audience engagement in a way that most marketers can only dream of.
But what, if any,...
Yesterday, very few people had heard of the Panamanian law firm Mossack Fonseca. Today, the firm is splashed across the world’s...
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