Lawyers and PR professionals work hand in hand when a crisis hits a major corporate.  But crisis planning to protect a legal business is, in my experience, pretty woeful.  

There are many reasons for this - and marketing and comms teams are not necessarily to blame.  

Defining a crisis is the first challenge - and no, a partner leaving for another firm is not a crisis. 

More challenging is that a true crisis is likely to come via a connection to a client - as Leigh Day's decision to represent claims against British troops shows. 

Marketing and comms people are all too often the last people to know leaving a firm on the back foot.