Now is that time of year when we are all asked to read the tea leaves as to what 2016 might hold in store.  Brand Republic has a great piece with the thoughts of the great and the good. 

A premium on expertise and the capacity to simplify, from AMV BBDO group CEO hits the nail on the head  for professional services firms. 

My personal predictions: 

- Video: well-scripted and professional shot video will be high on the agenda. 

- Fleet of foot - being prepared to try many new things and learning to fail fast

- And more busyness