'There's no such thing as digital marketing'
The Co-op Bank this week launched a new marketing campaign targeting SMEs. Nothing unusual in that, but its CMO caught headlines...
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Coast is a leading PR and communications consultancy in the professional services, property and rural sectors.
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The Times law pages picks fight with legal PRs
The Times law pages are changing. No longer are they interested in the law, but more so in the business of law. And in doing so, they are...
We're all marketing experts
I enjoy reading Mark Ritson - he is engaging, funny and always on the button. I don't think he has ever written about marketing...
Do PRs made good marketers?
PR pros bring a unique set of skills and insights into the marketing mix, but that does not always translate into good marketing...
Farmers need to find a stronger voice
Food has been high on the media agenda recently with single issues such an increasing move towards eating Vegan dominating social media....
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